Data is my world!
Topic: A/B Test | Tool: Alteryx Project Overview: The coffee restaurant would like to conduct a market test with a new menu and needs to figure whether the new menu can drive enough sales to offset the cost of marketing the new menu. To minimize the risk, the management team decides to test the changes …
Continue reading "Predictive Analytics – Project 5: A/B Test a New Menu Launch"
Topic: Classification Model | Tool: Alteryx Step 1: Business and Data Understanding What decisions need to be made? A small bank which typically get 200 loan applications per week and approved by hand suddenly received nearly 500 loan applications due to a financial scandal that hit a competitive bank last week. As a loan officer, …
Continue reading "Predictive Analytics – Project 4: Predicting Default Risk (Creditworthiness)"
Topic: Data Wrangling | Tool: Alteryx The Business Problem: Pawdicity is a pet store chain in Wyoming with 13 stores throughout the state. This year, Pawdacity is going to open the 14th store. Your manager asked you to perform an analysis to recommend the city for Pawdacity's nearest store based on the predicted yearly sales. …
Continue reading "Predictive Analytics – Project 3: Create an Analytical Dataset"
Topic: Predicting Catalog Demand | Tool: Alteryx Description: The project is to predict how much money the company can expect to earn from sending out a catalog to new customers. Need to build a linear regression model and apply the result to the mail-order catalog business problem. Step 1: Business and Data Understanding What decisions …
Continue reading "Predictive Analytics – Project 2: Predicting Catalog Demand"
Project Overview A jewelry company would like to put in a bid to purchase a large set of diamonds. In this project, I will use the results from a predictive model to make a recommendation on how much the jewelry company should bid for the diamond. Project Details A diamond distributor decided to exit the …
Continue reading "Predictive Analytics – Project 1: Predicting Diamond Prices"
The company is going to launch 10 new stores. The capstone project has three main tasks: determine store format for existing stores, store format for new stores, and forecast produce sales for the existing stores and the new stores. The methodology involve segmentation and clustering, non-binary classification model, and time series forecasting. Tools used in this project are Alteryx and Tableau.
NIKKI YU 